Personalizing your message is one of the easiest ways to increase your response rate. The InMail experience in Sales Navigator provides you with meaningful conversation insights within the compose window such as common experiences and details about your lead's organization. You can also view your lead’s profile info within the compose window so you can reference their professional information as you draft your message.
Important to know
You cannot send InMail messages in bulk to multiple leads in Sales Navigator.
Following are some of the important features of InMail messages:
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Available InMail credits: Before you begin writing your InMail, your available InMail credit count will display in the compose window.
Here's a tip
If your sent InMail/message receives a response (within 90 days and including auto-replies) before you delete it, you’ll receive an additional InMail credit. But if you delete a message that hasn’t received a response, no InMail messages will be credited back to you. -
Character count: Track your character count in real-time and see how many characters you've used as you type your message. You'll have a character limit of 1900 for both new InMail messages and replies.
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Editable signature: Create and save a personalized signature that will then be applied to all new messages you compose.
- Signatures have a character limit of 150 characters.
- Your email signature is counted in the total number of available characters.
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Copy message to CRM: Switch the Copy message to CRM toggle to the right to save a message in your CRM.
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Add attachments: Easily add PDFs, word files, and images to messages, up to 200 MB.
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Save as lead: You can save leads directly from your inbox by clicking the Save as lead button on the right of the compose box. Also, while sending a connection request, check the Save as lead box under the personal message section to save a prospective connection as a lead. You can then track a lead even if they don’t respond to your InMail message or connection request.
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Available wherever you are: You can compose an InMail from an individual's profile or directly from your inbox.
To compose an InMail from a prospect's profile:
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At the top of your prospect's profile page, click Message. This opens a compose window on the right side of the page.
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Add a subject line and type your message in the relevant field.
Important to know
Subject line is mandatory and InMail messages can have a subject line of up to 200 characters and 1900 characters in the body. -
Click
next to your signature to edit it, click on the Attach icon to add an attachment, and Send to send your message.
To compose an InMail from your inbox:
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Click Messaging
at the top of the Sales Navigator homepage. You are taken to the Sales Navigator inbox.
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Click
New message at the bottom of your messages. -
Type the name of the recipient, and choose from suggestions that appear in a dropdown with saved leads first, then 1st-degree connections, and finally general results. A new message window will open.
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Add a subject line and type your message in the relevant field.
Here's a tip
InMail messages can have up to 200 characters in the required subject line and up to 1900 characters in the body. -
You'll see the prospect's profile information as well as conversation insights on the right rail, that you can use to personalize your message.
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Click
next to your signature to edit it, click on the Attach icon to add an attachment, and Send to send your message.
Here's a tip
For your Sent InMail messages, you’ll receive real-time read receipts and be able to view real-time typing indicators when someone is typing a response to your message.
To compose an InMail in iOS:
-
Tap
Messages at the bottom right of your home screen. -
Tap
Compose at the top right of the screen. -
Enter the name of your recipient, and select the full name from the type ahead.
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Add a subject for your InMail, then type your message in the space provided.
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You can also tap the
icon to add an attachment, Smart link, image, or click a new photo. -
Once you're ready, tap Send to send your message.
Here's a tip
The compose window will also show you the number of InMail credits you have left.
To compose an InMail in Android:
-
Tap
Messages at the bottom right of your home screen. -
Tap
Compose at the bottom right of the screen. -
Enter the name of your recipient, and select the full name from the type ahead.
-
Add a subject for your InMail, then type your message in the space provided.
-
You can also tap the
icon to add an attachment, Smart link, image, or click a new photo. -
Once you're ready, tap Send to send your message.
Here's a tip
The compose window will also show you the number of InMail credits you have left.