You can duplicate Direct Sponsored Content ads for Classic campaigns to create variations of ads. When you duplicate Direct Sponsored Content, you can edit the landing page URL, featured image, headline, and description before saving the duplicate.
There are some limitations to duplicating ads. You can't duplicate:
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A post that's sponsored from a LinkedIn Page.
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An ad if the campaign’s status is completed, archived, or canceled.
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A document ad when used in a website visits, website conversions, or a lead generation objective campaigns.
To duplicate a Direct Sponsored Content ad for a Classic campaign:
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Sign in to Campaign Manager.
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If you need to switch accounts, click the account name in the upper-left corner of the page and select the correct account name from the dropdown.
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Select the correct campaign group and campaign.
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From the Ads tab, move your cursor over the ad name, click the More
dropdown menu, and select Duplicate. -
On the Ads in this campaign page, click the
More icon to the right of the ad status and select Duplicate. -
Name the new Direct Sponsored Content ad and edit the ad’s fields, including the destination URL, featured image or video, and more.
- If you included URL parameters in the destination URL for third-party tracking, you may need to update the URL with new parameters if you’d like to track the newly duplicated ad separately.
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Click Next step in the lower-right corner.
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Click Create.
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