Your articles should share your professional expertise. Articles are different from updates because they are longer, in-depth pieces where you can write about challenges you've faced, opportunities you've seized, or important trends in your industry. Here are some suggestions to get you started on LinkedIn's publishing platform:
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What concrete advice would you give to someone hoping to enter your field?
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What will (or should) your industry look like in five, 10, or 15 years and how will it get there?
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What is the biggest problem your industry needs to solve?
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What skill is essential in your job or at your company, and why?
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How has your job, profession or industry changed since you started?
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What else would you do if you started all over again and why?
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How did you get your start in your profession?
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What advice do you have for career advancement?
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What challenges do you see for the future of your profession?
Use the following tips to produce write and share great articles on LinkedIn:
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Write about specific areas in which you have experience and/or expertise.
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Keep your writing focused. Avoid covering too many topics in the same article.
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Don't shy away from expressing your opinion. However, keep your articles appropriate for the LinkedIn audience. Don't post anything obscene, shocking, hateful, intimidating or otherwise unprofessional.
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Check out our editor's article on The 7 Secrets to Writing Killer Content on LinkedIn and Everything You Need to Know About Publishing on LinkedIn.
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Publish whenever you have something valuable to share with LinkedIn members. In general, the more articles you publish, the more credibility you will build, and the stronger your professional profile will become.
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There are no limits on word count, but the articles that are best received are more than three paragraphs.
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Upload pictures, videos, presentations, and documents to add to your content. It helps bring your insights to life and is an effective way to showcase concrete examples of your experience.
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You can share drafts of your articles to obtain feedback from family, friends, or colleagues before publishing it. We're unable to provide editors to proofread your writing.
Check out a few of these articles that might inspire you:
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