We’re updating Campaign Manager to provide a simplified navigation experience.
The new left-side navigation allows you to find the campaign and account elements needed to run successful campaigns in one place. The navigation includes the following sections:
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Plan: View your Matched Audiences to plan segments you’d like to target in Audiences, and add domains and mobile apps to your block list to exclude them from your targeting in Block lists.
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Advertise: View, create, and manage campaign groups, campaigns, and ads, as well as monitor spend and performance.
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Test: Run and analyze experiments on your ad campaigns, including Brand Lift Testing.
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Analyze: Add the LinkedIn Insight Tag to your website, measure conversions for your ads in Conversion tracking, and gain insights about your website audience with professional data in Website demographics.
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Assets: Manage your campaign assets, including Lead gen forms and Landing pages.
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Account settings: Manage who has access to the account in Manage access, change account settings such as name or associated page in Edit account, and access the account’s Billing center.
You can also collapse the navigation menu to provide more working space on your screen. Click the
icon in the bottom left to minimize the sidebar.Multiple ad accounts
The new navigation also lets you switch between multiple ad accounts using the side menu. To switch ad accounts:
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Click the account name in the upper-left corner of the page.
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Select the account name directly from the dropdown, or click View all accounts in the bottom left to see all of your accounts.
Conversion tracking and LinkedIn Insight Tag
To access conversion tracking and the LinkedIn Insight Tag:
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If you need to switch accounts, click the account name in the upper-left corner of the page and select the correct account name from the dropdown.
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Click
Analyze on the left menu. -
From here, you can:
- Click Insight Tag to set up your Insight Tag.
- Click Conversion tracking to view, edit, or delete your Insight Tags and conversions.
- Click Website demographics to review your visitor demographic data.