Who can use this feature?
We’re gradually making this feature available, and you might not have access to it at this time. You must be a super admin of the Page to subscribe to Premium Company Page.
A custom call-to-action button can be used to boost engagement with your LinkedIn Page. If you’re a Page admin, you can choose different names for the call-to-action and customize it with a unique URL. When you create a custom call-to-action, the button will appear at the top of your Page. Any URL can be used for the call-to-action button you choose.
To add a call-to-action to your LinkedIn Page:
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Go to your Page super admin view.
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Click Edit page in the left menu.
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Turn on the Custom button toggle.
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Select the Button name.
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Enter the URL for the button.
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Optionally, you can turn on the Increase button visibility toggle.
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Click Save.
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Go to your Page super admin view.
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Tap Edit page in the left menu.
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Turn on the Custom button toggle.
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Select the Button name.
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Enter the URL for the button.
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Optionally, you can turn on the Increase button visibility toggle.
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Tap Save.
Important to know
If you don’t have a Premium Company Page subscription, the call-to-action option is only visible when members click the More button.
Results
You can review the number of custom button clicks from your followers in Visitor Analytics after adding a call-to-action button to your Premium Company Page.
Related tasks
Learn more