Your LinkedIn public profile is a streamlined version of your profile that shows up in search engine results, and is visible to people who aren't signed in to LinkedIn.
Some options for promoting your public profile include:
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Creating a personal URL
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Adding a LinkedIn View profile button to your online resume, blog, or website. On the Public Profile page, click Create a public profile badge from the bottom of the right rail to get started.
Read more about changing the information on your public profile.