A LinkedIn Page helps members learn about an organization’s brand, job opportunities, and alumni. It also gives Page admins a way to share information about their organization’s activities, job opportunities, and culture.
Members
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As a member of a Page’s community you can stay up to date on the organization’s latest developments as well as job openings and employee culture. Even if you choose not to follow a Page, you can still explore information about a company or school through their Page.
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To begin the process of creating a Page, you’ll need to set up a LinkedIn profile.
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Admin access is automatically granted to the creator of a Page. Only super admins can edit a Page, add or remove other admins, and post content. Your company might already have a placeholder Listing Page created by LinkedIn, which you can claim.
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Admins
There are different types of Page admins. Depending on the type, a Page admin might be able to edit your Page, add other admins, share content, and more.
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As an admin, you can access the admin view of each Page you’re an admin of from your LinkedIn homepage My pages pane.
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A Page can only be removed by super admins of the Page or the LinkedIn customer support team.
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Page super and content admins can post or repost text, an article link, a photo, or a video from the All Pages or Home tab of their admin view in the Posts section.
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Posts will display in your Page Posts feed for up to one year or until you post a maximum of 500 Page posts; whichever is reached first.
If a post is no longer visible on your Page and neither of the conditions apply, the post might have been deleted. Posts can be deleted by any admin with the correct permissions.
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Page admins can invite their connections to follow the Page. With a Premium Company Page subscription, you can also automatically invite members who engage with your content. We recommend posting content and engaging your organization’s employees to help build your following.
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- Invite connections to follow your LinkedIn Page
- Turn on automatic invitations to follow your LinkedIn Page
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There are several image modules available on a Page to assist with uniquely representing your organization’s brand. Each image has recommended dimensions to achieve optimal display.
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LinkedIn Premium Company Page is a subscription to help you make your Page stand out and convert more LinkedIn members into clients for your business. Premium Company Page gives access to certain features that are only available to premium subscribers.
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Career Pages help your organization attract more talent and interest in your culture and open job opportunities.
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A Showcase Page can be used by a Page admin to represent a brand, business unit, or organization initiative.
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With Service Pages, admins can offer services to LinkedIn members.
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Product Pages allow admins to showcase their products to LinkedIn members.
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